How Did An Aquarium Store Owner Who Knew Nothing About The Internet
March 5th, 2012 
Posted in I started my retail aquarium store in 1983 and have helped many customers over the years to keep freshwater, saltwater and reef aquariums healthy and thriving. Since I travel a lot I have heard the horror stories and even received phone calls from all over with people needing advice for their aquariums. I felt obligated to share my knowledge and knew the Internet was the obvious choice. 
Of course I knew nothing about how to market information products on the web, but I had studied a marketing guru named Dan Kennedy for many years.
I attended Dan Kennedy’s Super Conference after hearing that one of his speakers was extremely successful Internet marketing Expert. His name is Armand Morin and his presentation blew me away. I immediately bought his course (Internet Marketing Explained). It is a recorded series with a written transcript explaining in easy-to-understand terms all about marketing on the Internet. Here is a sample from the 24 different topics that are covered.
How to create and market a product
Exactly how to create The Sales Letter
How to run your Internet business
Copywriting
Affiliate Programs
How to use audio and video
How to create and use Autoresponders
What are and how to use Blogs and RSS feeds
Building a Membership Sites
How to create and use Opt-in Pages
Tons of traffic Generating strategies
Tracking your results on your websites
What is and how to use Search Engine Optimization (SEO)
And much much more.
The whole program has recently been revised making it even easier to create a website or take an existing website to a much higher level.
Because I still work a full time job I listened to the recording on the way to and from work and on trips. The transcripts of the recording made it easy to go back and study the sections I was interested in. Being able to read the information and follow the steps made it so much easier to create my first site. Armand took complicated subjects and made them seem simple, giving me a path to success and all I had to do was listen and do what he said.
Just listening to Internet Marketing Explained gave me the confidence that I too could be a successful Internet marketer. I was able to follow the steps and know exactly how to create very own website. For certain steps I did need a good webmaster’s help. With the program I knew exactly what to tell her and what the outcome should look like. Armand even tells you where to find and how to hire a webmaster. Then, once your site is created, Armand teaches many different and unique ways to drive traffic to your site.
If you are just starting out or have been marketing on line for years you will learn a lot from this program. Buying the Internet Marketing Explained program was a worth every penny and I recommend it to everyone.